Wednesday, November 12, 2014

Thank You!

Friday, November 14 marks the end of my social media project. Friday, the final numbers will be tallied and the presentation handed in to my professor. Before I turn in the assignment, I wanted to take a moment to thank everyone who helped and supported me throughout this project. I also wanted to let everyone know how some of my numbers are coming along.

I posted my first post to Fortitude, Grin & Grow on Wednesday, September 3.

Page Views:  Total number of pages viewed
  • Personal Goal (September 3 - November 14):  4,000 or more page views
  • September 3 - Morning of November 12:  3,404 page views
Pages Per Session:  Average number of pages viewed per session
  • Personal Goal:  At least two or more per session, because it shows readers like the content and are engaged
  • September 3 - Morning of November 12:  3.75 pages viewed per session
Bounce Rate:  People who only looked at one page. This is expressed as a percentage. The lower the percentage the better!
  • Personal Goal:  10% or less, because the lower the number the higher the user engagement
  • September 3 - Morning of November 12:  2.43%
Percentage New Sessions:  An estimate of the percentage of first time visits
  • Personal Goal:  50 - 60% new visits show I am reaching new readers and capturing and retaining past readers
  • September 3 - Morning of November 12:  59.87%
Geographic Goals:
  • Personal Goal:  Readers in 50 states and at least 5 countries
  • September 3 - Morning of November 12:  Readers in 46 states and 16 countries
I still have a little work to do in order to reach my personal and required goals - I still need 11 new LinkedIn connections and one LinkedIn recommendation. However, I am proud of the content I have created, the work I have done and the results I have received. Thank you so much to my family, old friends and new friends who have written guest posts and read, shared and commented on my posts. I appreciate your help more than you know.  

Friday, November 7, 2014

One of a Kind, By Guest Blogger Halie Frahm

I would like to introduce guest blogger, music lover, guitarist, percussionist, dancer, MDA Goodwill Ambassador, motivational speaker and my 13 year old niece to Fortitude, Grin & Grow... Halie Frahm. You are probably wondering why I asked a 13 year old to be a guest blogger. First, I believe we can learn something from absolutely everyone. To learn, we just need to listen and open ourselves up to the lessons. Second, about a month ago, I tagged along with my sister and niece to an MDA golf outing. In a room full of executives, Halie spoke eloquently about living with muscular dystrophy. She had the crowd laughing with her when she joked about getting leg braces and going from a woman’s size eight shoe to a man’s size 11. They empathized with her when she spoke about her first bully, cheered with her when she spoke about standing up to her bully, and beamed with pride when she spoke of her strong self esteem and sense of self. That day I was so proud of Halie. She spoke better and with more confidence than most adults. That speech got me thinking about society's idea of perfection and what I was like as a 13 year old. When I was 13, I wanted to be like the girls in the magazines and on television. However, like most 13 year old kids, I was made of sand. The slightest mean word or glare could cause me to crumble and second guess myself. How did my niece become so strong and self assured, so I asked her….
Tim Dwight, Halie Frahm & Del Heth


One of a Kind
Guest Blogger - Halie Frahm


Do you remember the first time you realized you were different? When I was a toddler, I enjoyed playing with my dog, splashing in the pool, and having fun. When I was in preschool I played with my friends, rode in a wagon to the local library, and enjoyed going to the petting zoo. I had no idea I was different. In kindergarten, I loved going to school and playing on the playground. It wasn't until first grade, when kids started saying things like “You're slow” or “HURRY UP ALREADY” and when I started to think something was different. I have known since I was three years old that I had muscular dystrophy. My family always worked with me on overcoming my muscle weakness in a manner that did not specifically target my differences; so truthfully I didn't know I was different than other kids. As I've gotten older my neuromuscular disease has progressed and I have gone through a lot of physical changes. My differences have become more apparent.  Recently, I had to get leg braces. One day I was discussing braces with an adult who also wears braces, and she mentioned she hides her braces. I told her I wear leggings and treat my braces like accessories.  I told her she needed to show her braces off. 

Not only do I have physical differences my interests are different. I like old music, I have the classic IPOD so I can play thousands of songs. I love Green Day and bands not many kids in my grade actually know, like AC/DC. I enjoy the old shows such as "The Beverly Hillbillies" and I read medical books. My family has always pushed me to be who I am, not someone different. When I struggle with other people's words or opinions, I'm reminded of what the world would be like if people wanted to learn about differences instead of continually pointing them out. Maybe next time someone is by themselves because they are walking slow, walk with them. If someone is saying or doing something you don't understand, ask don't judge. Your differences may be internal or external, but if anybody ever tries to make you feel bad about your differences remember this. 

Your differences make you who you are. 
That's what makes you one of a kind!

Sunday, November 2, 2014

Are We Too Social? By Guest Blogger Justin Roberts

I would like to introduce guest blogger, Emmy Award winner, KGAN weatherman and a man I am proud to call my friend to Fortitude, Grin & Grow... Justin Roberts. I can’t tell you the exact moment when I met Justin. We probably first met at his station for a chef segment or some other PR related interaction. However, I can tell you the exact moment when Justin and I became friends.

On the surface, everyone can see that Justin is a talented, friendly, funny, charismatic man. For those of you who do not know Justin, he also has one of the biggest hearts I’ve seen. He’s always available to help a great cause, lift someone’s spirits and be there for a friend.

My niece met Justin when she was around six years old. She thought he was the coolest guy around, and they were pals from the start. When she was seven years old, she asked Justin to come over for dinner and to play. Justin drove from Cedar Rapids to Cedar Falls (a one hour drive) to hang out with her. She was so happy it made her week! That day he went out of his way to make a little girl happy, and that was the day I realized he was something special.

Thank you for being such a great friend to myself and my family.   

Halie (my niece) & Justin


Are We Too Social?
Guest Blogger - Justin Roberts


Almost everyone is on Facebook. We’re also on Twitter, Pinterest, Instagram, Vine, YouTube, etc. Recent studies show that a majority of us use a smart phone as an alarm clock and the next thing we do (after hitting the bathroom and grabbing the first morning cup of coffee) is check our social media feed. We have to see what we missed. I mean, someone MIGHT have had a slice of cake that was nothing short of amazing and felt the need to share a picture. Or the GREATEST recipe for cookies was unearthed by a friend at 2:26 am while you were asleep, and you don’t want to be the last one to know about it, and you feel that you’d be doing the world a disservice if you didn’t share it with everyone that follows you at 6:22 am. Crisis averted!

Now I’m 30, which doesn’t make me old by ANY stretch of the imagination, but I remember a time when I didn’t have a smart phone. I didn’t even have a cellular phone. In fact, I was 18 before I got my first phone and believe you me, it was anything short of smart. It was one of those flip-phones that every 30 days, you had to buy a “refill card” with a long mix of letters and numbers and had to begrudgingly type in every single character correctly to have another 30 days of service.  Somewhere along the way, I’d usually enter a wrong number or letter, or transpose the position… this took, on average, three attempts and at least 10 minutes. There was no Facebook. There was no Twitter. There wasn’t even any texting. HOW did I survive?? I get anxious even thinking about it now.
Now flash forward to 2014. 5 and 6 year olds are walking around with smartphones. They have social media pages. Do you realize that since 2012, hardly a child in America is born without instantly having pictures being blasted around the world. A newborn American child has no privacy. At all. We’re celebrating 6 month birthdays… One month birthdays... We’re even celebrating Babies’ first poops!! Come on people Let’s take a step back and think: How would YOU feel if someone was constantly following you around with a camera or camcorder and sharing your every moment with the rest of the world? That’s got to be a little un-nerving to say the least
Businesses use social media to make themselves more accessible. I understand that. The Fresh Market down here in Cedar Rapids does a weekly feature on Tuesdays where they send all their followers exclusive deals. So does Target. HyVee. My television station uses social media for contests, promotions, news updates, etc. ALMOST EVERY ONE uses social media. The other day I got asked to add my parish priest, Father Reasoner, on Facebook. This lead to a moment of epiphany “Do I really want my priest to see everything I do on Facebook?” I mean, I’m the guy who goes to confession and absolutely HAS to sit behind the curtain, even though I know he recognizes my voice. It still makes me feel better. So as of this morning, my friends list on Facebook includes family members, former teachers, former co-workers, and four “Men of the Cloth”. It makes you stop and think about what you put out on Facebook, now doesn’t it
“So what is this long-winded guy building up to here?” you ask? It’s simple. When do we reach the point that we’re over-doing it?
How many times have you gone to an event only to see peoples’ eyes buried in their phone or iPad? Here are a few recently that I’ve encountered: School play, movie, concert, football game, wedding reception, dinner, and my all-time favorite so far, funeral service.
Now for me to say I’m not a social media junkie would be a lie. No one rocks a selfie like me (as my mom, she HATES it when I take a selfie although it's usually for work). So while admitting my own fault, I ask you this: Are we there yet? Are we to the place as a society where we don’t know HOW to talk to anyone else or make good conversation? Is it easier to send someone a text rather than call them or write them a status on their Facebook wall even though you’re sitting RIGHT NEXT TO THEM??!?
I was recently out at a restaurant and made a couple of observations. The first was a mom and daughter who were clearly on a girls’ day. The girl was trying to talk to her mom about her day at school and what her friends were doing/saying. The mother had no response. Mom’s eyes were so locked onto the phone that her little girl could have gotten up and left and she (mom) wouldn’t have noticed for at least 20 minutes. Here’s the worst part: the little girl (I’d guess she was 8 or 9) was heartbroken. She’s got mom all to herself for the evening and they’re supposed to be sharing special time together. No distractions of school or homework or, let’s assume, dad or little brother (I can say that by the way, I’m an annoying older brother). Just her and mom. This little girl was devastated. After trying to talk to mom a couple more times, she just gave up and started coloring on her place mat. She looked hurt and rejected. It hurt ME to see it.
The second was a date between two mid-twenty-somethings. They were trying to make awkward conversation. “So what are your hobbies?”, “Oh, you’re the oldest? Nevermind. I remember you saying that now.” This lasted about four minutes and then they both went back to their phones. Didn’t really talk to each other much the rest of the dinner.
So I put it to you: Are you engaged the RIGHT way? Do you still know how to carry on a real Person-to-Person conversation when one arises? Are you one of those people who has to share absolutely everything, every hour, every day people? Are you engaging your children and those around you in non-technology-driven interaction? Does the thought of being away from your phone for more than 20 minutes cause you terror and profuse sweating? There is help. There is an answer!
Put down the phone. Pick up the conversation! Try it tomorrow, only for a day. Then try for two days next weekend. You might just learn more from a five minute conversation than you’d ever learn from scrolling through a Newsfeed for hours.
Now that I think about it, this would make a great status update!
Justin Roberts
KGAN
Weatherman

Saturday, November 1, 2014

Hidden Money Clues

The money that was hidden under the cover of night on October 9 has not been found! 

A few people have asked for another clue so here are two new clues…

Clue number one:  Let's go for a stroll just U-N-I at the center lets stop. As we enter the doors, oh what a surprise, no books to be seen on this floor. Up the stairs to the stacks to my favorite industry reads the dollars are hidden with glee. 

Clue number two:  Not inside biding but under the cover of metal I hide. 

Clue number three:  Did the person who created the hidden cash gimmick create a US marketing trend or one day will he be considered one of the pioneers in marketing?   

The only thing I ask in return for the $25 is for you to take a photo of yourself with the money and post it on Twitter with the following message:

@hethkely I found #KellysFreeMoney #Free$Friday kellylheth.blogspot.com

If you do not have a Twitter account, please visit kellylheth.blogspot.com and post a message informing everyone that you found #KellysFreeMoney #Free$Friday.

Happy Hunting!